Developers & AI Agents

Holiday Formula publishes a live MCP server, an llms.txt file and a standard REST API so AI assistants and developers can work with our Kashmir tours, fleet, routes and destinations. Edit this intro as you like; the technical tables below stay in sync automatically.

MCP server

A Model Context Protocol server (protocol 2025-06-18, HTTP transport). AI clients such as Claude connect by adding the endpoint below as a custom connector. No authentication is required; enquiry writes are rate-limited to 5 per hour per IP.

Endpoint (POST)https://www.holidayformula.com/wp-json/hf-mcp/v1/mcp
Methodsinitialize · ping · tools/list · tools/call
Server card (GET)/wp-json/hf-mcp/v1/card
Discovery manifest/.well-known/mcp.json
llms.txt/llms.txt

Try it

curl -s -X POST https://www.holidayformula.com/wp-json/hf-mcp/v1/mcp \
  -H "Content-Type: application/json" \
  -d '{"jsonrpc":"2.0","id":1,"method":"tools/list"}'

MCP tools

Called via tools/call with {"name": …, "arguments": …}. Required arguments are marked •.

ToolArgumentsReturns
get_business_infoHoliday Formula company profile: contact channels (phone, WhatsApp, email), address, hours, J&K Tourism registration and website.
list_fleetmin_seatsList Holiday Formula vehicles with 2026 all-inclusive rates (Srinagar per day, Jammu per day, one-way), seating, luggage, AC and what each is best for.
search_packagesdestination, max_days, max_budget, querySearch Holiday Formula Kashmir tour packages (holiday/FIT, group and taxi tours). Filter by destination, maximum days and maximum per-person/per-vehicle budget.
list_routesoriginList Kashmir taxi routes with all-inclusive per-vehicle fares (sedan, innova/SUV, tempo). Optionally filter by origin (e.g. Srinagar, Srinagar Airport, Gulmarg).
get_route_farefrom, • toGet the taxi fare for a specific route by vehicle type. Provide the destination (to); origin defaults to Srinagar if omitted.
list_activitiesqueryList things to do in Kashmir (Gulmarg Gondola, Dal Lake shikara rides, river rafting, skiing, treks and more) with base price, duration and best season.
list_destinationsList Kashmir destinations Holiday Formula covers, from popular spots (Gulmarg, Pahalgam, Sonamarg) to offbeat valleys (Gurez, Bangus, Lolab, Warwan), with a short intro and link.
get_destination• nameGet full details for one Kashmir destination: overview, best time to visit, how to reach, and FAQs. Use for offbeat valleys like Gurez, Bangus, Lolab and Warwan.
create_enquiry• name, • phone, messageSubmit a booking/quote enquiry (lead) to Holiday Formula on a traveller's behalf. Saves name, phone and what they are interested in; the sales team follows up on WhatsApp.

Example — quote a route fare

{"jsonrpc":"2.0","id":2,"method":"tools/call","params":{
  "name":"get_route_fare",
  "arguments":{"from":"Srinagar","to":"Gulmarg"}
}}

WordPress REST

Standard read-only content API. If a route is closed by a security plugin, use the MCP tools instead — they read the same data server-side.

ContentEndpoint
Packages, activities, vehicles, routes/wp-json/wp/v2/<type>
Keyword search (pages & posts)/wp-json/wp/v2/search?search=
Sitemap/sitemap_index.xml

Contact links

Deep links for handing off to a human. WhatsApp accepts a pre-filled, URL-encoded text parameter — the highest-converting channel for this business.

ChannelLink
WhatsApphttps://wa.me/916006567564?text={message}
Phonetel:+916006567564 (24/7)
Emailmailto:info@holidayformula.com

Rate data

Reference per-day rates served by the MCP tools (INR, all-inclusive). Full route fares live at /routes/.

VehicleSeatsSrinagar / dayOne-way
SUV (Fortuner / Scorpio)6-7 On request On request
Force Urbania10-17 ₹7,000 On request
Tempo Traveller (17 Seater)17 ₹4,000 ₹7,000
Tempo Traveller (14 Seater)14 ₹3,800 ₹5,000
Innova Crysta6+1 ₹3,500 ₹5,500
Toyota Innova6+1 ₹3,000 ₹5,000
Toyota Glanza4 ₹2,500 ₹3,000
Toyota Etios4 ₹2,500 ₹3,000
Swift Dzire4 ₹2,500 ₹3,000

For API or partnership queries: info@holidayformula.com · WhatsApp.